Evaluation

Submission Form

Final Boards

These are my final 6 boards ready for submission, my 4 main briefs have been printed out and the Neon Cactus and Tigerprint brief are just going to be submitted in PDF format.

Briefs

These are my 4 main briefs and below are two smaller briefs that
I have worked on during this module, one is a live brief and the other
a competition brief.

Cookbooks Online/Instore

 These are my product range mocked up in a window display
 and on the Waterstones website.
This is how I propose the product would be seen and sold in 
the real world.
 I will use these final images on my boards to show the distribution
 of my product range.

Cookbooks in Context

 In the same way as the stationary brief I needed that my cookbooks into context,
I propose that my product to be sold order stones online and in-store and as individual products and is part of wider range.
I products will also be sold on the Penguin online shop as they are based on the Penguin awards brief and I propose that they would be published by Penguin.
 The same as before I'm going to mockup all since website and shopfront to show how my products would be displayed.

Stationary Range in Context

 These I mocked up Paperchase website pages, I have placed
 my products onto the website page showing how they would
 be sold as individual products and is part of a  set.  and then 
to use these images on my final boards to show how my designs
 would be used in the real world I have also used the an actual Paperchase
 store to my mock my shopfront,  I've vectored the shopfront in Illustrator
 and put my products in the window displays.

Stationary in Context

For my stationary brief I needed to consider where these products would be sold in the real world,
paperchase seem like the right place my products to be sold as a seller whole range of stationery,
from basic stationary to more decorated pattern stationary like my range.
I have considered the in-store and online sales of  my product range,
I am proposing to mockup website with my designs on it and also a shop front of my designs on,
these are the images I'm going to use and base my  in store product shots on.

Photographing Final Products

 Kirsty and I rented out some photography equipment to photograph our final products ready to go on our boards.  we had had a photography induction the week before so we knew how to use all the equipment.
These are the best images of all my final products that I am going to use on my final boards, it was good to learn how to use all the equipment properly as a photograph can make or break a product.

Precious T-shirt

I didn't have any images of the precious T-shirt in context on a person,
I needed to get some images of it for my final boards, so the lovely Niall stepped in as a model.
 Each member of pressures has one of these T-shirts, that they can wear events and uses promotion.
Also so the next exhibition I propose that we sell these T-shirts to members of the  public,
as people have been interested in them in the past.

Stationary Packaging

 These are the labels printed out onto the sticker paper, I then cut them down to size
and stuck them on the reverse the packaging over where the brown paper  is.
 I then put all the products in their packaging,  some had the brown paper, some did not need it like the ruler and pencil case.

Labels

 These are the labels to stick on the stationery range packaging,
I'm going to print them out on sticker paper and stick them onto the reverse of the packaging.
As I propose the range to be sold in Paperchase I've used the 
Paperchase logo and website on the labels.

Stationary Packaging Development

 As part of my brief for the stationery range I needed to design some packaging,
I wanted to keep the packaging simple to use the same patterns I used for the designs themselves.
They took one of the designed and created a pattern, I tried the pattern out on a few different stocks and decided to go to the brown paper as it works best with the range.
Alongside the brown paper, I use clear cellophane bags and put the product in the bags.
I now need to look at the pricing labels to go on the packaging.

Bookmarks

Another part of the cookbook range is bookmarks, there is 
ont to go with each of the books and would be given away free
with the purchase of each of the books.
They are printed on the same stock as the postcards
with the names and authors of the books printed on 
the top.

Postcards

Another part of the cookbook range that I designed was postcards, one for 
each of the cookbooks, they would be sold as a set, printed on bulky white newsprint,
double sided, with the name and author of the cookbook on the reverse.

Tote Bags

I also thought about the bags that would be given to customers that 
purchased the cookbooks.
The books are quite big and heavy so I thought about using tote bags,
the customers could pick which one they wanted and they would
receive it free with their book.
I heat transfered the pattern on to the bag but they pattern could be
screenprinted on.

Precious Pencils

To go with the Precious re-brand and stationary I ordered some
personalised pencils with the Precious name on it, with the pink
and gold colour scheme.
For future events I am going to order more so we can give them/sell
them at exhibitions and use them as promotion.

Precious Letterheads

As part of the Precious re-brand I wanted to design some letter heads
that Precious could use and send out to clients.
I wanted to keep it all consistent with the branding so worked with 
the pink and gold colour theme again.
Precious don't take themselves too seriously and have a fun feel 
to everything they do so I decided to go all out and use pink stock 
with gold foiling for all the text.
I used the same typeface on the letterheads as I had done on the backs
of the business cards. I also foiled the whole of the back of the letterheads, compliment slips and inside of the envelopes, I am proposing that if they were mass produced I would use a gold stock instead of foiling to save on costs.

Precious Envelope

Notebooks

To expand the range to go along side my cookbook brief I thought
about the other products that could be made. One of the products I 
have made for the cookbook range is notebooks. The fronts are the illustrations
from each of the cookbooks, printed on the same off white sugar paper stock.
They could be for people to write their own notes about the recipes from each of
the cook books, they could be bought individually or sold as part of the set.

Dust Jacket Print

This is the final printed out version of the dust jacket for the cookbook 
brief. 
I have printed onto off white sugar paper as after testing out the
different stocks
this is the one that worked the best with the colours and style
of the illustrations.
The cover includes the book title and author on the front and the
ISBN number, barcode and Penguin logo on the back.
I am proposing that the other information that is usually found
on book covers like the blurb and reviews/quotes would be printed
on the book itself underneath the dust jacket.