As well as making and etching plate for the embossing of our business cards
we also needed to think about the reverse of the cards.
We wanted to have our details in the reverse and thought letter press would be a
good way to go about it and also reflect our work with traditional printing methods.
We looked at the typefaces they had at Vernon Street and decided to go with Times in 10pt as after comparing with other business cards it seemed the right size and was very legible still at such a small point size.
We set the type today so it was all ready today when we come back tomorrow to start printing and testing it out on different stocks.
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